Since June 2016 I have been working as a Freelance UX/UI and Visual Designer at Robeco Institutional Asset Management. I was part of a small but dedicated team of various disciplines responsible for the online marketing and website optimisation of Robeco.nl and Robeco.com.
Robeco
Robeco is a top asset manager with more than 85 years of experience in fund investing, with their headquarters in Rotterdam, the Netherlands. Their clients range from private individuals and companies to institutional investors, such as pension funds.
Their investors are active in Rotterdam, Chicago, Paris, Zurich, Boston, New York, Mumbai and Hong Kong.
Challenge
When I started, Robeco's website wasn't updated much in the past years. A small team was set up and is still responsible for the e-commerce acquisition and retention optimisations on Robeco.nl.
Click on the button below to read more on my role as a Freelance UX/UI Designer in the small Robeco team. And the parts of the Robeco website(s) and mobile app I proposed a re-design for, on my Robeco portfolio page.